Clickbait Prediction Through Feature Extraction and Feature Selection by Examining Attributes, Social Influence, ConTent, and Engagement
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This research introduces a comprehensive method for predicting clickbait through the development of a unique feature extraction algorithm. The algorithm integrates various types of features, including Content Features (both text and media), Engagement & Behavior Features, Social Influence & Virality Features, and Content Attributes to accurately identify and classify clickbait content. Clickbait typically consists of sensationalized headlines designed to generate clicks, often undermining user trust. By focusing on aspects such as hyperbolic language, engagement patterns (e.g., likes, shares, comments), and social dynamics, the model offers a detailed understanding of how clickbait spreads and attracts user attention. The system’s integration of diverse feature types results in a highly effective machine learning model, optimized for predicting clickbait in digital content. This research aims to improve the accuracy of clickbait detection and foster a more reliable online media environment by examining the relationship between content features and user interaction.
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